Investment Philosophy

There’s no such thing as a one-size-fits-all approach to wealth management.

Our investment strategy development process is based on the understanding that your wealth needs are unique to you. By asking the right questions and carefully listening to you, we connect the dots to deliver an end-to-end solution tailored to you.

Investment Plan

We believe investment management expertise alone is not enough. We bring together our investment management expertise with the other areas of expertise, like financial planning or insurance, that are relevant to your individual needs. As a result, we can create a tailored investment plan that is integrated with your wealth plan.


You will benefit from a tailored investment policy statement (IPS) that you will build with your portfolio manager. Your portfolio manager will review this living document with you regularly and they will update it as your priorities and life circumstances evolve. In addition, you will be able to track your progress through our industry-leading digital reporting tools.

Discretionary Portfolio Management

As a client, you will benefit from building a relationship with one of our dedicated portfolio managers. Our portfolio managers are highly accredited investment professionals with a CFA or CIM designation. Our portfolio managers have your best interest in mind and are held to the highest ethical standard.

In addition, our Investment Management Committee (IMC) is comprised of our most experienced portfolio managers. It meets monthly to develop a collective outlook for the markets and to determine the corresponding asset allocation and security selection decisions for your portfolios. This process ensures the investment decisions reflected in your portfolios consistently reflect the best thinking of our entire team.


We build resilient portfolios designed to provide a smoother ride through good times and bad. We measure our investment management success on a risk-adjusted return basis which measures the return generated per unit of risk in your portfolio. This approach differentiates us from those who focus on total return only which may leave you exposed to negative outcomes you weren’t expecting.

Cost Efficient
Cost Efficient

We achieve lower cost portfolios for our clients through a mix of index and actively managed securities. We primarily build portfolios with Exchange Traded Funds (ETFs) while using individual securities and other security types where appropriate for our clients.


We focus on achieving your real life goals and not on short-term performance relative to index benchmarks. By benchmarking to your goals, we help you focus on what’s important over the longer term and avoid undesirable actions from being taken when markets are not performing as they might expect.