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Profits in the Sitting
11 May, 2026 by Craig BasingerInspired by Jesse Livermore's century-old wisdom, this Ethos reveals how patient, long-term positioning — not the trades making headlines — is what actually drives portfolio returns.
W’s to V’s: Dip-buying in Market Recoveries03 May, 2026 by Craig BasingerMarkets have rewarded dip-buyers with V-shaped recoveries, but concentration in mega-cap tech, midterm seasonality, and geopolitical risks suggest caution ahead — price and earnings matter more than politics.
Top of Mind27 April, 2026 by Craig BasingerAmid easing geopolitical tensions, markets have moved on. Advisors are asking about gold's surprising drop, software's steep selloff and whether it's an opportunity, and why narratives now seem to matter more than fundamentals.
Clear and Present Danger20 April, 2026 by Derek BenedetCanadian energy's outsized run may have created hidden portfolio risk. With cyclicals dominating TSX returns, investors could consider whether their energy exposure still aligns with their individual risk tolerance and investment objectives.
Navigating the Noise13 April, 2026 by Craig BasingerFinancial content has become increasingly extreme because creators are paid for engagement, not accuracy. Investors should identify trusted sources, understand their incentives, and avoid overreacting to sensational headlines that often trigger market overreactions.
War: Easier to Start than Finish07 April, 2026 by Craig BasingerWhile markets swing daily on geopolitical headlines, underlying fundamentals remain healthy — creating real opportunities for patient investors in beaten-down sectors like U.S. software and Canadian materials.